BIO 

Born and raised in Southern California, Aaron Jassenoff's path into the music industry started, fittingly, with a CD swapping club in high school — the kind of low-stakes, high-enthusiasm scene where teenagers trade burned discs and enthusiastically talk about artists that no one from a distant suburb was interested in but this small group. It was through making friends in this group that he met Reed Kanter, who would go on to found Danger Collective Records. In July 2015, Danger Collective Records threw a festival called Runaway at Los Globos in which Aaron was instrumental in running. After Runaway Aaron started working with Reed on D2C and A&R for the label. He signed Momma to Danger Collective and was instrumental in bringing both Current Joys and Surf Curse onto the label, cutting his teeth in the music industry.

In late 2015, Austin Feinstein asked him to play bass in Slow Hollows, and by early 2016, Nick Rattigan brought him in to play bass in Current Joys. As touring, tour managing and booking shows for these bands became a bigger part of his life he stepped away Danger Collective records. For the next several years Aaron lived the touring musician's life, by day driving across the country in vans and playing shows by night squeezing in show advances and tour budgets when he could — playing shows in clubs and theaters across the country and logging enough highway miles to know exactly which gas station has the best snacks and where to get the best meal in any given state (and Canada!).

When Slow Hollows went on hiatus in 2020, Current Joys management team asked him to join them, and that March marked the start of his career as a music manager. It turned out to be a natural landing spot: he already understood what it was like to be in the band hitting the road, and now he understood what it took to make sure the band had everything they needed to get there. Over the years since, he has managed or worked on the management team for acts including Clipping, Tim Hecker, Current Joys, L'Rain, Slow Hollows, and Daniel Fox — artists whose work spans noise rap, ambient, dream pop, experimental composition, and everything in between.

Today he runs his own management and consulting company, ASJ Music, out of Los Angeles, bringing the same instincts he built in vans and greenrooms to the business side of the industry: knowing what an artist needs before they have to ask for it, and never losing sight of the fact that someone still has to make sure the merch shows up on time.